Reels Vs Photos: Which one is better?

PLUS: Latest IG updates, Crack the consistency and more...

Hey Instagrammer!

This is Sorav from India's leading digital marketing institute, Digital Scholar🎓.

I am on a mission to help you reach your first or next 100k followers with the help of my Instagram Growth Masterclass.

It’s happening on 4th June at 7 PM IST.

💡Insider Tips: 

Let's talk about reels Vs photos:

Reels tend to outperform photos on social media due to the incorporation of sound, motion, and narrative.

However, photos still have their place when used strategically. Brands should utilize both visual formats together - reels to engage audiences with interactive content and photo carousels to beautifully showcase products and lifestyle imagery. Variety drives engagement.

In The Influencer Club Newsletter #121, you’re reading:

1) Latest Instagram update- 1 min read

2) Instagram tool of the day- 1 min read

3) My marketing tech stack- 1 min read

4) AI Prompt of the day- 1 min read

5) Growth Hack of the day- 1 min read

Let’s go! ⬇️ 

1) Latest Instagram Update

Going forward, Instagram will focus on promoting video content that meets or exceeds its recommended minimum length of 30 seconds.

It aims to showcase informative, creative, and engaging clips that provide value to viewers through meaningful stories, ideas, or entertainment in 30 seconds or more.

2) Instagram Tool of the Day

Headliner helps social media marketers create social media videos from their blogs or texts and customize them.

“Tool of the day”- Headliner

It includes a feature of Audiogram Wizard in which you can upload your audio files, and the Headliner will create podcast promos out of it.

You can choose the snippet of audio to make the promo. Headliner even allows its users to transcribe videos, add captions, and create GIFs.

Go check it out.🤩

3) Steal my marketing tech stack and save lakhs of rupees-

It's raining lifetime deals on the internet and these are some tools that you should have access to.

The best part, you pay once and own the software forever.

My 60% of business runs on lifetime deals; for example, I bought Swipepages tools 3 years ago for $97, and it has given me the best ROI to date as I do all my landing pages from this one tool without ever paying again. Get it HERE.

Here's your chance to get them:

  • SendNow: Gain 10X leads with better cold email outreach, deliverability, and engagement using SendNow. Get it HERE.

  • Illusto: Claim 34% discount on the lifetime deal of a user-friendly video editing tool to create eye-catching content HERE.

  • Instachamp: Get 50% off on Instagram Automation tool ( 100% Meta approved tool). You can in fact buy this and sell the code at 3x the price ( some of our students made a bank doing this )

    Only 30 lifetime codes are available, and it will go back to the monthly plan. So don't seriously miss this opportunity. Coupon code: SCHOLAR50, Exclusive access HERE.

  • Zenler: LMS where I hosted 20+ courses and 100000+ students. Get your free account now HERE.

4) Prompt of the day!

Utilizing Instagram analytics is crucial for understanding your performance and optimizing your strategy.

Benefit: Provides guidance on how to leverage Instagram analytics to track your performance and adjust your strategy. Understanding your analytics helps you identify what works best for your audience, leading to more effective content and higher engagement rates.

How can I use Instagram analytics to improve my content strategy for [Your Topic/Keyword]?
Output:

Ensure you give ChatGPT detailed information about your specialty, intended audience, and brand for more customized and relevant recommendations.

5) Growth Hack of the Day!

A lot of people say that they are being consistent, but I still see no growth.

But they dont understand the meaning of consistency.

By consistency, I dont mean to keep posting 30 reels per month.

1. By consistency, I mean to be consistent with your audience.

2. Post, but also reply back to them.

3. Address all the DMs you receive.

4. Story it, Go LIVE, give them perks & offers, and make a genuine relationship with them.

5. To gain views and new followers - reel, post or carousel it

6. To sell, Story it

7. To create a genuine bond - Go LIVE

8. To increase trust & credibility - reply to the comments

The true meaning of consistency is utilising all the features available on Instagram.

Ready to unlock your Instagram potential?

Stay tuned for more game-changing updates.

📸 Follow Me On Instagram: Sorav Jain 

Get ready to supercharge your Instagram journey.

See you on the inside!

Best regards,

Sorav Jain

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